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BigStickNewOfficialWebsite-V2/pages/solutions.vue
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2026-07-21 11:09:17 +08:00

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<script setup>
import SiteHeader from '~/components/site/SiteHeader.vue'
import SiteFooter from '~/components/site/SiteFooter.vue'
const activeIndustry = ref('enterprise')
const { openConsultation } = useConsultation()
useHead({
title: '行业解决方案|大马棒·云途全域 GEO',
meta: [
{
name: 'description',
content:
'面向企业服务、教育培训、本地生活、医疗健康与电商零售行业,提供基于真实用户决策路径的 GEO 获客转化方案。'
}
]
})
const industries = [
{
id: 'enterprise',
name: '企业服务',
summary: 'SaaS/软件/企服公司的获客与转化增长方案',
icon: '/images/lanhu/slices/切图 41@2x.png',
color: '#3b82ff',
question: 'SaaS/软件/企服公司 最头疼什么?',
answer: '决策动不动几个月,客户到处比方案,搜一圈下来你连备选名单都没进。',
tacticTitle: '不追流量,追“信任”。',
tactic:
'B 端采购者搜的是问题,不是品牌名。我们在行业媒体做背书,在“怎么解决XX问题”的页面里埋你的方案,让客户在比选阶段就看到你。',
actions: [
'行业媒体深度稿+创始人访谈,拉高品牌水位',
'占住“行业解决方案”“系统怎么选”这类长尾词',
'持续输出白皮书、案例复盘,养客户信任'
],
imageText: ['长尾关键词布局1200+', '有效线索成本直降45%']
},
{
id: 'education',
name: '教育培训',
summary: '教育机构招生引流与品牌口碑建设方案',
icon: '/images/lanhu/slices/切图 42@2x.png',
color: '#20c781',
question: '教育机构 最担心什么?',
answer: '家长会反复搜索口碑、课程效果和真实评价,任何一处信息缺口都会影响咨询。',
tacticTitle: '把“别人怎么说你”系统管理起来。',
tactic:
'围绕择校指南、课程比较、避坑经验与真实学习反馈,覆盖家长从了解、比较到报名咨询的完整路径。',
actions: [
'构建真实学员口碑内容矩阵,覆盖主流搜索与内容平台',
'围绕“机构怎么样”“课程值得吗”等问题精准布局',
'用场景化内容引导咨询,让搜索流量进入课程承接页'
],
imageText: ['口碑内容矩阵覆盖800+', '试听咨询率提升38%']
},
{
id: 'local-life',
name: '本地生活',
summary: '餐饮美业休闲娱乐门店引流获客方案',
icon: '/images/lanhu/slices/切图 43@2x.png',
color: '#ff7a2f',
question: '本地生活门店 最怕什么?',
answer: '用户就在附近搜,搜完就决定去哪一家;搜不到你,就等于把客户送给隔壁。',
tacticTitle: '不是做大曝光,而是让附近的人搜得到你。',
tactic:
'围绕真实消费场景,在本地生活平台、内容社区和短视频渠道建立稳定覆盖,让用户从看到、心动到到店之间少走一步。',
actions: [
'覆盖本地生活平台内容,占住同城与附近搜索位置',
'组合同城达人和真实顾客内容,避免假种草',
'明确位置、场景、产品与消费理由,缩短到店路径'
],
imageText: ['同城搜索覆盖95%', '到店咨询量提升170%']
},
{
id: 'healthcare',
name: '医疗健康',
summary: '医疗机构品牌信任建设与患者获取方案',
icon: '/images/lanhu/slices/切图 44@2x.png',
color: '#ff525f',
question: '医疗健康机构 最关键什么?',
answer: '用户先相信你的专业,才敢把健康交给你;同时内容表达必须稳定合规。',
tacticTitle: '不做擦边推广,建设合规权威形象。',
tactic:
'以合规科普为核心,把专业能力转化为用户看得懂、AI 能识别的内容,在用户搜索健康问题时持续呈现准确、稳定的专业声音。',
actions: [
'体系化输出合规科普内容,强化专业人设与核心 IP',
'覆盖用户从“查症状”到“选机构”的全流程问题',
'系统维护公开口碑,及时纠正过时与不准确信息'
],
imageText: ['合规科普体系搭建', '品牌信任持续沉淀']
},
{
id: 'ecommerce',
name: '电商零售',
summary: '电商零售品牌内容种草与转化承接方案',
icon: '/images/lanhu/slices/切图 45@2x.png',
color: '#a85cff',
question: '电商零售品牌 最容易卡在哪里?',
answer: '平台流量越来越贵,用户被种草后却搜不到品牌内容,信任验证断在站外。',
tacticTitle: '填满用户主动搜索品牌时看到的内容。',
tactic:
'通过种草、测评、使用场景、短视频与直播承接,串起“被种草—主动搜—找到品牌—进入店铺或私域”的完整路径。',
actions: [
'全平台种草内容布局,持续提升品牌主动搜索热度',
'产品测评与使用场景内容,降低理解和决策门槛',
'把搜索流量承接至店铺、直播间与私域,沉淀复购用户'
],
imageText: ['内容资产沉淀30000+', '自然流量占比提升60%']
}
]
const activeDetail = computed(
() => industries.find((industry) => industry.id === activeIndustry.value) || industries[0]
)
function selectIndustry(id) {
activeIndustry.value = id
document.getElementById('industry-plan')?.scrollIntoView({ behavior: 'smooth', block: 'nearest' })
}
function requestIndustryPlan(industry, source) {
openConsultation({ title: `获取${industry}行业方案`, industry, source })
}
function requestCustomPlan(source) {
openConsultation({ title: '咨询定制行业方案', source })
}
</script>
<template>
<div class="solutions-page">
<a class="skip-link" href="#main-content">跳到主要内容</a>
<SiteHeader />
<main id="main-content">
<section class="solutions-hero">
<div class="page-width solutions-hero-inner">
<div class="solutions-hero-copy">
<p class="hero-badge"><span></span>专业营销增长服务商</p>
<h1>让每一个行业<br />都有一套自己的增长打法</h1>
<p>
深度理解不同行业的增长痛点与用户决策路径基于真实用户决策路径匹配针对性的获客转化策略
</p>
<button
class="solutions-primary-button"
type="button"
@click="requestCustomPlan('行业解决方案页 Hero')"
>
获取专属方案 <AppIcon name="arrow-right" />
</button>
</div>
<img
class="solutions-hero-art"
src="/images/lanhu/slices/组 352@2x.png"
alt="行业增长策略视觉"
/>
</div>
</section>
<section class="industry-overview">
<div class="page-width">
<header class="solutions-section-heading">
<h2>哪些企业必须拥有<span>自己的增长打法</span></h2>
<p>Which Enterprises Must Develop Their Own Growth Strategies?</p>
</header>
<div class="industry-card-grid">
<button
v-for="industry in industries"
:key="industry.id"
class="industry-card"
type="button"
:class="{ active: activeIndustry === industry.id }"
:style="{ '--industry-color': industry.color }"
@click="selectIndustry(industry.id)"
>
<img :src="industry.icon" :alt="`${industry.name}图标`" />
<strong>{{ industry.name }}</strong>
<span>{{ industry.summary }}</span>
<small>了解更多 <AppIcon name="arrow-right" /></small>
</button>
</div>
</div>
</section>
<section id="industry-plan" class="industry-plan-section">
<div class="page-width">
<header class="solutions-section-heading">
<h2>我们如何<span>帮助客户</span></h2>
<p>How We Support Our Customers</p>
</header>
<div class="industry-plan-layout">
<div class="industry-tabs" aria-label="行业解决方案切换">
<button
v-for="industry in industries"
:key="`tab-${industry.id}`"
type="button"
:class="{ active: activeIndustry === industry.id }"
@click="activeIndustry = industry.id"
>
<img :src="industry.icon" alt="" />
<span>
<strong>{{ industry.name }}</strong>
<small>{{ industry.summary.split('与')[0] }}</small>
</span>
</button>
</div>
<Transition name="solution-card" mode="out-in">
<article :key="activeDetail.id" class="solution-detail-card">
<div class="question-card">
<img src="/images/lanhu/slices/切图 39@2x.png" alt="" />
<div>
<strong>{{ activeDetail.question }}</strong>
<p>{{ activeDetail.answer }}</p>
</div>
</div>
<div class="detail-block">
<h3><span></span>我们怎么打</h3>
<p>{{ activeDetail.tacticTitle }} {{ activeDetail.tactic }}</p>
</div>
<div class="detail-block">
<h3><span></span>具体做几件事</h3>
<ul>
<li v-for="action in activeDetail.actions" :key="action">{{ action }}</li>
</ul>
</div>
<div class="result-visual">
<img src="/images/lanhu/slices/home-group95-image21@2x.png" alt="" />
<p>
<strong>{{ activeDetail.imageText[0] }}</strong>
<span>{{ activeDetail.imageText[1] }}</span>
</p>
</div>
</article>
</Transition>
</div>
<div class="plan-actions">
<button
class="solutions-primary-button"
type="button"
@click="requestIndustryPlan(activeDetail.name, `${activeDetail.name}行业方案板块`)"
>
{{ activeDetail.name }}完整方案 <AppIcon name="arrow-right" />
</button>
<button
class="solutions-ghost-button"
type="button"
@click="requestCustomPlan('行业方案咨询')"
>
立即咨询
</button>
</div>
</div>
</section>
<section class="more-industries-section">
<div class="page-width more-industries-inner">
<div>
<h2>没在上面找到你的行业</h2>
<p>
快消地产金融汽车法律……我们服务过的不止这些无论你属于什么行业处于什么发展阶段我们都会基于你的品牌现状与增长目标匹配最合适的营销策略
</p>
</div>
<button
class="solutions-outline-light"
type="button"
@click="requestCustomPlan('更多行业板块')"
>
咨询定制方案 <AppIcon name="arrow-right" />
</button>
</div>
</section>
</main>
<SiteFooter />
</div>
</template>
<style scoped>
.solutions-page {
--solutions-blue: #237df0;
--solutions-ink: #333947;
overflow: hidden;
color: var(--solutions-ink);
background: #fff;
}
.skip-link {
position: fixed;
z-index: 100;
top: 10px;
left: 10px;
padding: 10px 14px;
border-radius: 6px;
color: #fff;
background: #1f70df;
transform: translateY(-150%);
transition: transform 0.2s;
}
.skip-link:focus {
transform: translateY(0);
}
.solutions-hero {
position: relative;
min-height: 528px;
display: grid;
align-items: center;
isolation: isolate;
background: linear-gradient(180deg, #f8faff 0%, #f3f7ff 100%);
}
.solutions-hero::after {
position: absolute;
z-index: -1;
inset: 0;
content: '';
background: radial-gradient(circle at 55% 45%, rgba(110, 172, 255, 0.16), transparent 28%);
}
.solutions-hero-inner {
position: relative;
min-height: 528px;
display: grid;
grid-template-columns: 0.9fr 1.1fr;
align-items: center;
}
.solutions-hero-copy {
position: relative;
z-index: 2;
padding-top: 10px;
}
.hero-badge {
width: fit-content;
display: inline-flex;
align-items: center;
gap: 7px;
margin: 0;
padding: 8px 13px;
border: 1px solid rgba(50, 136, 252, 0.34);
border-radius: 999px;
color: #287df4;
background: rgba(255, 255, 255, 0.55);
font-size: 12px;
font-weight: 500;
}
.hero-badge span {
width: 6px;
height: 6px;
border-radius: 50%;
background: #5fa7ff;
}
.solutions-hero-copy h1 {
margin: 22px 0 0;
color: #3c3f48;
font-size: clamp(38px, 3.7vw, 56px);
font-weight: 800;
letter-spacing: 0;
line-height: 1.43;
}
.solutions-hero-copy > p:not(.hero-badge) {
max-width: 610px;
margin: 15px 0 0;
color: #687386;
font-size: 16px;
line-height: 1.75;
}
.solutions-primary-button,
.solutions-ghost-button,
.solutions-outline-light {
height: 45px;
display: inline-flex;
align-items: center;
justify-content: center;
gap: 8px;
padding: 0 24px;
border-radius: 4px;
font-size: 14px;
font-weight: 600;
transition:
transform 0.22s ease,
box-shadow 0.22s ease,
border-color 0.22s ease;
}
.solutions-primary-button {
margin-top: 30px;
color: #fff;
background: linear-gradient(100deg, #453cff 0%, #08aef5 100%);
box-shadow: 0 12px 24px rgba(31, 125, 240, 0.2);
}
.solutions-primary-button:hover,
.solutions-ghost-button:hover,
.solutions-outline-light:hover {
transform: translateY(-2px);
}
.solutions-primary-button:hover {
box-shadow: 0 16px 30px rgba(31, 125, 240, 0.28);
}
.solutions-hero-art {
width: min(850px, 63vw);
justify-self: end;
transform: translate(70px, -5px);
filter: drop-shadow(0 28px 36px rgba(36, 123, 224, 0.12));
}
.industry-overview {
position: relative;
padding: 77px 0 92px;
background:
radial-gradient(circle at 18% 84%, rgba(166, 231, 255, 0.13), transparent 24%),
radial-gradient(circle at 82% 34%, rgba(252, 205, 232, 0.12), transparent 24%), #fff;
}
.solutions-section-heading {
display: flex;
flex-direction: column;
align-items: center;
text-align: center;
}
.solutions-section-heading h2 {
margin: 0;
color: #3c3f48;
font-size: clamp(30px, 2.55vw, 43px);
font-weight: 800;
line-height: 1.3;
}
.solutions-section-heading h2 span {
color: #287df4;
}
.solutions-section-heading p {
width: fit-content;
margin: 14px auto 0;
color: #9da3ad;
font-size: 14px;
text-align: center;
}
.industry-card-grid {
display: grid;
grid-template-columns: repeat(5, 1fr);
gap: 16px;
margin-top: 44px;
}
.industry-card {
min-height: 240px;
display: flex;
flex-direction: column;
align-items: flex-start;
padding: 23px 23px 21px;
border: 1px solid #cad8e8;
border-radius: 11px;
color: #4b5564;
background: rgba(255, 255, 255, 0.72);
text-align: left;
transition:
transform 0.22s ease,
box-shadow 0.22s ease,
border-color 0.22s ease,
background 0.22s ease;
}
.industry-card:hover,
.industry-card.active {
border-color: color-mix(in srgb, var(--industry-color), #ffffff 18%);
background: #fff;
box-shadow: 0 18px 42px rgba(68, 120, 190, 0.12);
transform: translateY(-5px);
}
.industry-card img {
width: 60px;
height: 60px;
}
.industry-card strong {
margin-top: 20px;
color: #343944;
font-size: 18px;
font-weight: 800;
}
.industry-card > span {
min-height: 45px;
margin-top: 10px;
color: #606a79;
font-size: 14px;
line-height: 1.55;
}
.industry-card small {
display: inline-flex;
align-items: center;
gap: 5px;
margin-top: auto;
color: var(--industry-color);
font-size: 13px;
font-weight: 600;
}
.industry-plan-section {
padding: 82px 0 95px;
background: linear-gradient(180deg, #f6fbff 0%, #f3f7fb 100%);
}
.industry-plan-layout {
display: grid;
grid-template-columns: minmax(330px, 1fr) minmax(520px, 1.08fr);
gap: 18px;
margin-top: 42px;
}
.industry-tabs {
display: grid;
gap: 18px;
}
.industry-tabs button {
min-height: 105px;
display: grid;
grid-template-columns: 66px 1fr;
align-items: center;
gap: 20px;
padding: 0 25px;
border: 1px solid transparent;
border-radius: 12px;
color: #3d4654;
background: #fff;
text-align: left;
box-shadow: 0 10px 24px rgba(87, 124, 169, 0.035);
transition:
border-color 0.22s ease,
background 0.22s ease,
box-shadow 0.22s ease,
transform 0.22s ease;
}
.industry-tabs button.active {
border-color: #4087ff;
background: #edf5ff;
box-shadow: 0 16px 34px rgba(44, 124, 240, 0.1);
}
.industry-tabs button:hover {
transform: translateX(4px);
}
.industry-tabs img {
width: 54px;
height: 54px;
}
.industry-tabs strong,
.industry-tabs small {
display: block;
}
.industry-tabs strong {
color: #353b46;
font-size: 19px;
font-weight: 800;
}
.industry-tabs small {
margin-top: 7px;
color: #687282;
font-size: 14px;
}
.solution-detail-card {
min-height: 600px;
padding: 52px 28px 30px;
border-radius: 13px;
background: #fff;
box-shadow: 0 24px 55px rgba(65, 100, 143, 0.08);
}
.question-card {
display: grid;
grid-template-columns: 60px 1fr;
gap: 17px;
align-items: center;
padding: 23px 28px;
border-radius: 7px;
background: linear-gradient(90deg, rgba(244, 249, 255, 0.95), rgba(255, 255, 255, 0.9));
}
.question-card img {
width: 60px;
height: 60px;
}
.question-card strong {
color: #287df4;
font-size: 17px;
font-weight: 800;
}
.question-card p {
margin: 8px 0 0;
color: #5c8ee8;
font-size: 13px;
line-height: 1.7;
}
.detail-block {
margin-top: 29px;
}
.detail-block h3 {
display: flex;
align-items: center;
gap: 11px;
margin: 0;
color: #3d4551;
font-size: 18px;
font-weight: 800;
}
.detail-block h3 span {
width: 12px;
height: 12px;
border-radius: 50%;
background: radial-gradient(circle at 35% 35%, #fff 0 18%, #46a8ff 20% 100%);
box-shadow: 0 0 0 4px rgba(50, 150, 255, 0.1);
}
.detail-block p {
margin: 15px 0 0;
color: #5e6673;
font-size: 15px;
line-height: 1.85;
}
.detail-block ul {
display: grid;
gap: 10px;
margin: 16px 0 0;
padding: 0;
list-style: none;
}
.detail-block li {
position: relative;
padding-left: 24px;
color: #5d6775;
font-size: 14px;
line-height: 1.7;
}
.detail-block li::before {
position: absolute;
top: 0;
left: 0;
color: #16c781;
content: '✓';
font-weight: 800;
}
.result-visual {
position: relative;
margin-top: 33px;
overflow: hidden;
border-radius: 5px;
}
.result-visual img {
width: 100%;
height: 172px;
display: block;
object-fit: cover;
}
.result-visual p {
position: absolute;
top: 34px;
left: 36px;
margin: 0;
color: #2e3540;
font-size: 20px;
font-weight: 800;
line-height: 1.4;
}
.result-visual strong,
.result-visual span {
display: block;
}
.result-visual strong {
color: #19202b;
}
.result-visual span {
color: #207af0;
}
.plan-actions {
display: flex;
justify-content: center;
gap: 14px;
margin-top: 42px;
}
.plan-actions .solutions-primary-button {
margin-top: 0;
}
.solutions-ghost-button {
min-width: 154px;
border: 1px solid #8f97a3;
color: #4d5663;
background: transparent;
}
.solutions-ghost-button:hover {
border-color: #247df4;
color: #247df4;
}
.solution-card-enter-active,
.solution-card-leave-active {
transition:
opacity 0.2s ease,
transform 0.22s ease;
}
.solution-card-enter-from,
.solution-card-leave-to {
opacity: 0;
transform: translateY(10px);
}
.more-industries-section {
padding: 80px 0;
color: #fff;
background-color: #1a1a2e !important;
}
.more-industries-inner {
display: grid;
grid-template-columns: 1fr auto;
align-items: center;
gap: 60px;
}
.more-industries-inner h2 {
margin: 0;
color: #fff;
font-size: clamp(28px, 2.4vw, 40px);
font-weight: 800;
}
.more-industries-inner p {
max-width: 800px;
margin: 18px 0 0;
color: rgba(255, 255, 255, 0.62);
font-size: 15px;
line-height: 1.8;
}
.solutions-outline-light {
min-width: 166px;
border: 1px solid rgba(255, 255, 255, 0.82);
color: #fff;
background: transparent;
}
.solutions-outline-light:hover {
border-color: #fff;
box-shadow: 0 14px 28px rgba(0, 0, 0, 0.18);
}
@media (max-width: 1180px) {
.solutions-hero-art {
width: min(760px, 62vw);
transform: translate(36px, 0);
}
.industry-card-grid {
grid-template-columns: repeat(3, 1fr);
}
.industry-plan-layout {
grid-template-columns: 0.9fr 1.1fr;
}
}
@media (max-width: 900px) {
.solutions-page :deep(.subsite-header) {
height: 58px;
}
.solutions-hero,
.solutions-hero-inner {
min-height: auto;
}
.solutions-hero-inner {
grid-template-columns: 1fr;
padding-top: 70px;
padding-bottom: 60px;
}
.solutions-hero-art {
width: min(680px, 100%);
justify-self: center;
margin-top: 28px;
transform: none;
}
.industry-card-grid,
.industry-plan-layout,
.more-industries-inner {
grid-template-columns: 1fr;
}
.industry-tabs {
grid-template-columns: repeat(2, 1fr);
}
.industry-tabs button {
min-height: 92px;
}
}
@media (max-width: 620px) {
.solutions-hero-inner {
padding-top: 48px;
}
.solutions-hero-copy h1 {
font-size: clamp(31px, 9vw, 40px);
line-height: 1.38;
}
.solutions-hero-copy > p:not(.hero-badge) {
font-size: 14px;
}
.solutions-hero-art {
width: 135%;
margin-left: -20%;
}
.industry-overview,
.industry-plan-section {
padding-top: 62px;
padding-bottom: 68px;
}
.industry-card-grid {
gap: 13px;
}
.industry-card {
min-height: 205px;
}
.industry-tabs {
grid-template-columns: 1fr;
}
.solution-detail-card {
min-height: auto;
padding: 24px 18px;
}
.question-card {
grid-template-columns: 48px 1fr;
padding: 18px;
}
.question-card img {
width: 48px;
height: 48px;
}
.result-visual img {
height: 150px;
}
.result-visual p {
top: 26px;
left: 22px;
font-size: 17px;
}
.plan-actions {
flex-direction: column;
}
.more-industries-section {
padding: 58px 0;
}
}
@media (prefers-reduced-motion: reduce) {
.solutions-page *,
.solutions-page *::before,
.solutions-page *::after {
scroll-behavior: auto !important;
animation-duration: 0.01ms !important;
transition-duration: 0.01ms !important;
}
}
</style>